10 Major Twitter Trends (September 17th- 23rd)

What’s trending on Twitter this week in Ireland?

Welcome to our autumn weekly blog by intern Taylor O’Neil. She is a Junior at Lasell College currently studying abroad at Griffith College and interning with Olytico through the CAPA study abroad programme.

Olytico specialises in social media listening and analysis, helping our clients make well-informed, performance-driven decisions based on Olytico insights. To find out more about our services click here.

This week several topics are trending on Twitter in Ireland. These include:

1. #StormAli

9,657 Irish Tweets (of 72,790 globally)

The first storm of the season, Storm Ali, hit Ireland on Wednesday, September 19th with winds ravaging the country. The severe weather caused two fatalities and left 186,000 people without power. Even with the dangerous conditions though, Storm Ali didn’t stop everyone from enjoying their day. Twitter users kept the conversations light-hearted but wary during the storm.


2. #Ploughing18

9,646 Irish Tweets (of 16,278 globally)

The 2018 National Ploughing Championship ran from September 18th to September 20th. To accommodate for Storm Ali, some events were pushed back until the 21st of September. Over 300 competitors and 291,500 visitors came to witness the 1,700 exhibits. Fans of the championship took their excitement to Twitter to root for their favourite team.


3. #CultureNight

6,478 Irish Tweets

Ireland’s thirteenth annual Culture Night returned on Friday, September 21st.  Culture Night is an evening full of free entertainment to celebrate art and culture throughout Ireland. People took to the streets and to Twitter to discuss their plans and excitement for the night.


4. #RaiseTheRoof

3,094 Irish Tweets (of 5,987 globally)

#RaiseTheRoof is a social media campaign that is raising awareness of the lack of affordable housing in Ireland. Students from UCC and CIT stood together in protest over the overpriced student accommodation. Many flocked to Twitter to share their own struggles with finding affordable accommodation close to the city due to the housing shortage.


5. #UFC229

3,006 Irish Tweets ( of 107,023 global)

Mixed Martial Arts Lightweight event featuring Khabib Nurmagomedov and Conor McGregor will be held on October 6th, 2018 in Las Vegas. Conor McGregor donated two tickets to the event for auction to aid the organisation, Inner City Helping Homeless. Fans took to Twitter to share their thoughts and predict possible outcomes.


6. Dundalk

2,134 Irish Tweets

Dundalk is currently on the top of the league after claiming a 1-0 win over Cork and a now nine point lead in the league. Chris Shields with his third minute goal had the only goal scored during the game. On Twitter fans included the hashtag #GreatestLeagueInTheWorld when they tweeted about the football match.


7. #WeAreCork

1,494 Irish Tweets (of 2,061 globally)

#WeAreCork is a new branding campaign implemented by UCC to promote the region of Cork. As one of the fastest growing regions in Ireland, UCC will invest €350 million into student accommodation. There are 10,000 new jobs in the city centre and commercial development underway. People have flooded Twitter with their support.


8. #ProjectEdward

787 Irish Tweets (of 6,427 globally)

September 19th marked the day of action for European Day Without A Road Death campaign. European Day Without a Road Death or Project EDWARD is a movement across Europe to improve road safety. All road users were encouraged to sign the pledge and spread the word on social media.


9. #DublinFringe

672 Irish Tweets (of 1,081 globally)

Dublin Fringe Fest began on September 8th and concluded on September 23rd. Within the 16 days and nights there were 80 shows among 26 venues. Highlighted in these shows were Irish and international creators taking new and innovative approaches to their art. As the shows ended, 14 judges chose the best works in 11 different categories to announce their top contestants for award nominations. Fans took to Twitter to discuss their favorite shows.


10. Peter Casey

443 Irish Tweets (of 893 globally)

Peter Casey is the sixth candidate to enter the race for Áras An Uachtaráin. Casey has received endorsements from Clare, Kerry, Limerick and Tipperary. Casey currently is living in the U.S. and is the third Dragon’s Den entrepreneur to run for the presidency. Users took to Twitter to share their opinion about Casey’s candidacy.

If you want to find out more about what was trending in Ireland this past week, or if you have any other social media listening requirements, click here, email us at info@olytico.com or request a free demo.

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