How social listening helped Sheridans Cheesemongers reach 500,000 people

Less than a month has passed since Conor McGregor’s tweet declaring his retirement. The tweet, and the ongoing aftermath – has been well documented. 165,000 retweets. 145,000 likes. Headlines in news publications across the world. I have decided to retire young.Thanks for the cheese. Catch ya's later. — Conor McGregor (@TheNotoriousMMA) April 19, 2016   Major …

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