The Irish Provincial Rugby Highs That Got Us Talking in 2018

Gary Lynch is a Media Analyst with Olytico – and rugby fan.

After a bumper weekend for Irish provincial rugby, with wins for all four provinces, it seems like a good time to take a look back at some of their best moments on Twitter from last year.

While the boys in Green may have dominated the headlines in 2018, fans made their voices heard on social media, celebrating the biggest moments for their provincial teams. 

At Olytico HQ, we took to Twitter to see which provincial rugby wins really got us talking in 2018. (Based on Twitter mentions of official hashtags for each province)


Official hashtags: #connachtrugby, #StrongerInGreen, #GrassrootsToGreenShirts

Official hashtag mentions 2018: 8,834

Some of the biggest spikes in the Connacht Rugby Twitter conversation were driven by Bundee Aki’s performances – particularly for Ireland during the Six Nations.

The match that drew the biggest Twitter reaction was no different. A historic win for Connacht, achieving their first away win against Ulster in 58 years. Hundreds took to Twitter to celebrate the momentous occasion, with many highlighting Bundee Aki’s intercept try that sealed the win in the 73rd minute.


Official hashtags:  #ulsterrugby, #SUFTUM

Official hashtag mentions 2018: 23,632

Ulster rugby fans had lots to celebrate on the international stage, with Rory Best captaining Ireland to a Grand Slam victory and Jacob Stockdale named the Six Nations Player of the Tournament.

However, neither player was the centre of attention when over 800 fan tweets celebrated their 20 – 13 European Championship win over La Rochelle. Supporters focused on outhalf Christian Lealiifano, who had just played the last game of his 5 month loan contract with the side.


Official hashtags: #leinsterrugby, #JoinTheRoar

Official hashtag mentions 2018: 28,348

2018 proved a very successful year for Leinster rugby, with the sides unbeaten run through the European Champions Cup drawing strong praise in the first half of the year.

Unsurprisingly,  it was Leinster’s triumph over Racing  in the European Champions Cup final that drove their largest Twitter reaction of 2018. Hundreds of fans tweeted their congratulations to the European Champions, highlighting key performances for James Ryan and Isa Nacewa.


Official hashtags: #munsterrugby, #SUAF

Official hashtag mentions 2018: 39,062

There were nearly 2,000 tweets following Munster’s European Cup quarter final victory against Toulon in Thomond Park. The tight scoreline had fans tweeting from the edge of their seats, particularly as there was a semi-final spot on the line. Without a doubt, the standout moment was Andrew Conway’s crucial try in the 75th minute that carried the Munster side to victory.

If you want to find out more about what was trending in Ireland this past week, or if you have any other social media listening requirements, click here, email us at or request a free demo.

Leave a Comment

Scroll to Top