Top 10 Twitter Trends: Ireland (18-24 July 16)

Each week Olytico tracks the trending Twitter topics in Ireland. We specialise in social media listening and analysis, helping our clients make well-informed, performance-driven decisions based on Olytico insights.
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The Top 10 Twitter Trends in Ireland from last week (18 – 24 July 2016) are summarised below.


1. #StarTrekBeyond

The latest installment of the Star Trek saga “Star Trek Beyond”  had its Irish premiere in the Savoy in Dublin on Wednesday evening. Irish trekkies turned up in droves donning “Spock” ears and Starship Enterprise uniforms. Reviews of the film were mainly positive on Twitter with extra compliments given to Simon Pegg’s stellar performance.


2. #RNCinCLE

The Republican National Convention took place in Cleveland last week and it drove many conversations on Twitter. At the start of the week Melania Trump’s alleged plagiarism of a speech previously used by Michelle Obama was a dominant talking point. US Senator Ted Cruz caused a stir online by not endorsing Donald Trump and of course Trump’s own speech was a conversation driver in itself.


3. #MacGill16

The MacGill summer school, which took place from 16 – 22 July 2016, was founded in 1981 in Glenties, Co. Donegal, to celebrate the memory of local writer, Patrick MacGill. The aim of the school is to stimulate interest in ideas and proposals and to provide a basis for action by leadership groups and individuals in the area of public policy. The theme of the week long school was: “IRELAND 2016: MOVING ON FROM THE PAST TO BUILD THE FUTURE”  but each day had a different sub-theme like “IRELAND IN AN UNSTABLE WORLD” and “THE CURSE OF SHORT-TERMISM”. Speakers included: Tony Hanway, Virgin Media Ireland CEO; Alan Barrett, Director of the Economic and Social Research Institute (ESRI) and Norah Casey, broadcaster, publishing entrepreneur and former Dragon’s Den Dragon.


4. Paul Pogba/ Wijnaldum

It’s football transfer season and Twitter has been rife with rumours. Man United are reportedly trying to buy French midfielder Paul Pogba for over £100M and opinions are divided whether he is worth the money.

Liverpool have signed Netherlands international Georginio Wijnaldum from Newcastle for £25m. The 25-year-old midfielder has signed a five-year contract.


5. #ChangeAcademy2016

Change Academy 2016 was a three day residential Summer School hosted by The Social Change Initiative (SCI) in partnership with Social Intelligence Associates, which was aimed at not-for-profit organisations.

Held at the Fitzpatrick Castle Hotel in Killiney the school focused on how to use shared learning to focus on influencing and effecting social change. The May 2015 Marriage Equality Referendum provided the basis for the lessons at the Summer School. Speakers included: Minister Katherine Zappone; Thalia Zepatos, Freedom to Marry Campaign, USA; and Grainne Healy, Chairperson Marriage Equality & Co-Director of Yes Equality, Ireland.


6. Big Sam

Former Sunderland manager Sam Allardyce was announced as the new England football manager last week. Allardyce started his management career with Limerick FC nearly 25 years ago, guiding them to the First Division title, he also previously managed Bolton and West Ham.


7. Dundalk

Dundalk FC have advanced to the third qualifying round of the UEFA Champions League. On Wednesday night they drew 2-2 against Iceland’s FH at the Kaplakriki in Iceland and won on away goals.


8. #BigSlideHome

98fm and HB ice-cream constructed a 260ft long downhill water slide on Wine Tavern Street, near Christchurch last weekend. Participants were required to listen to 98fm and register online to get a ticket. Children and adults alike, including the Lord Mayor of Dublin, queued up to have a spin on the slide.


9. #BrayAirDisplay

The Bray Air Show organised by the Irish Aviation Authority (IAA) and Wicklow County Council, attracted approximately 140,000 visitors over the weekend. The show featured 27 jets, 46 aircraft and pilots, 50 support crew and an army of 20 volunteers.

The full line-up of world-class aerobatic display teams included: the Red Arrows; Italy’s Frecce Tricolori; the Breitling Wingwalkers and the Irish Air Corps.


10. Project Arts Centre

A ‘Repeal the 8th’ mural was removed from the Project Art Centre’s front wall in Temple Bar this Monday but last week the issue was trending on Twitter as a petition for the retention of the mural circulated.

The artwork, by street artist Maser, was commissioned by The Hunreal Issues, a new website set up to promote women’s issues. It has proven controversial since its unveiling almost three weeks ago – attracting some 50 complaints.” –

If you want to find out more about what trended in Ireland over the last seven days or have any other social media listening requirements, drop Olytico a request at or click here.

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